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Combat The Overwhelm & Save Time

Starting a business can be extremely overwhelming. Rather than learn as you go, (like I did) which took up a lot of my time. I am arming you with all the information you need to get your business off the ground and help you fast track your success. You should be spending most of your precious time creating beautiful arrangements, not researching which websites are best, how to price, or which apps you can use to make your instagram posts look professional.

Why invest in this course?

You are looking to turn your passion into a career and start a job you truly love (and Floristry is said to be one of the happiest professions!) Starting a business can be extremely overwhelming and incredibly time consuming. This course will not only help combat the overwhelm, but will provide you with the key modules you need to fast track your success and start earning.

  • Save weeks/months of your time, money & energy

  • Combat overwhelm with easy to digest modules

  • Start earning sooner

  • Learn at your own pace, at a time that suits you

  • Free access to our "Introduction to Floristry" Course (Worth £245)

  • A tick list for each module simplifies your journey, helping you prioritise and structure starting your business

"This Course Is The Ultimate Floristry Bible"

⭐️⭐️⭐️⭐️⭐️

Anna (@Grow_and_cut )

"A superb combo of all the business & sourcing knowledge I need to push me further to making my dream a reality. Alex is super engaging and relatable."

This course is for you if you've ever thought any of the following:

  • I feel overwhelmed with where to even start

  • I have a passion for flowers and I am ready to take the next step

  • Time is important to me & I want to start earning ASAP

  • I love playing with flowers, but the thought of starting a business terrifies me. Where can I find the confidence to do it?

  • I am fed up with spending hours searching online for answers

  • I am really creative, but things like tech and finances are not my strong point

  • I need some guidance on starting my business

  • Nobody has taught me how to start a business, so how am I meant to know what to do?

"I'm loving the course"

⭐️⭐️⭐️⭐️⭐️

Claire (@thegingerbreadbarn)

I'm loving the course, it's so comprehensive.

Tell me more....

This course has been created in an easy to digest way. Within each module, you have your own tick sheet for you to go away and work through in your own time. This helps to simplify the process and combats the overwhelm. As well as all of the business fundamentals you will learn in this course, you will also receive free access to our "Introduction To Floristry" course, showing you a range of practical techniques (worth £245).

What Our Customers Are Saying About This Course

5 star rating

Game changer

Helen Miller

Alex, I know I’m going OTT a bit here, but your course is something you can’t put a price tag on. I have gained a confidence I never thought I’d have. I know...

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Alex, I know I’m going OTT a bit here, but your course is something you can’t put a price tag on. I have gained a confidence I never thought I’d have. I know I will be reviewing modules again and again. And working properly through the course notes. Anyway, just had to say Thank you again. For me it is a game-changer!

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5 star rating

Great

Kristen Tompkins

I have been working through this course in the evenings. I love how it covers so many elements of business - things I hadn’t even thought of. I’m still worki...

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I have been working through this course in the evenings. I love how it covers so many elements of business - things I hadn’t even thought of. I’m still working full time but know that floristry is what I want to do. I was feeling nervous about starting a business but I feel like I’m not doing it alone and can work through the course step by step

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5 star rating

Mind Blown

Jo Lawson

I’ve learnt so much it blows my mind! I'm prone to getting myself overwhelmed by everything when I overthink it all, but I'm so glad to have this course to w...

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I’ve learnt so much it blows my mind! I'm prone to getting myself overwhelmed by everything when I overthink it all, but I'm so glad to have this course to work through. Quite a few things covered that I hadn't even considered too.

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5 star rating

Worth every penny

Francis Moor

I’ll admit the course was more than I would normally spend on something, but it was worth every penny. Engaging, inspiring and full of practical advice and ...

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I’ll admit the course was more than I would normally spend on something, but it was worth every penny. Engaging, inspiring and full of practical advice and tips. My confidence with flowers now is beaming

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5 star rating

fantastic

laura w

really thorough and very much enjoyed

really thorough and very much enjoyed

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5 star rating

Inspiring!!

Louise Wild

The mixture of videos and instructions made it easy to digest, pause and replay when I needed to. I'll be using this continuously to refresh my new found kno...

Read More

The mixture of videos and instructions made it easy to digest, pause and replay when I needed to. I'll be using this continuously to refresh my new found knowledge. A huge thanks for putting this amazing course together. I'm excited to get started on my new business!

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After This Course You Will

This course is guaranteed to help you work through the key areas of your new business, to help you feel confident and ready to start earning to your potential.

  • Have a clear strategy for your business

  • Have the confidence and excitement within your business

  • Understand the key areas and elements of your business

  • Feel confident and in control of your business

  • Have more time to spend on your business

  • Know you have given your business the best kick start you can and feel ready to take on the world!

Course Curriculum

All of the modules you will find in the course.

  • 1

    Business Module 1: Introduction

    • Introduction to "How To Start An Online Floristry Business" Course

  • 2

    Business Module 2: Branding

    • The Importance of Branding- Getting your branding right is vital. Step by step we go through everything. From how to choose a name, to brand values.

    • Branding Coursework Sheet

  • 3

    Business Module 3: Essential Business

    • Essential Business- There are SO many elements that no-one tells you about when you set up a business and many are legal requirements. Included is a tick sheet of everything to make sure you don't get caught out.

    • Essential Business Coursework Sheet

    • Health & Safety- Risk Assesment Template

  • 4

    Business Module 4: Website Platforms

    • Website Platforms- There are lots of websites and domain hosts available and it can feel like a bit of a minefield. I list the various options and why I have chosen the ones that I use. We talk through emails, imagery and domain names

    • Websites Coursework Sheet

  • 5

    Business Module 5: Creating a Space

    • Creating a Space & Office Essentials- A complete list of everything you will need in your office to get going.. along with where to (or where NOT to!) order it all from

    • Creating A Space & Office Essentials List Coursework Sheet

  • 6

    Business Module 6: Social Media

    • Social Media- How to create great content, which apps I couldn't live without to manage my social media, IG reels tips, tips on what helped me grow my following and more....

    • Top 5 Apps For A Professional Social Media Presence

    • How To Make Great Content & What Makes A Successful Reel

  • 7

    Business Module 7: Marketing

    • Marketing- There are SO many forms of marketing. When you are starting out, it can feel overwhelming. I talk through the various options depending on the stage of your business and budget.

    • Top Free Advertising Methods

  • 8

    Business Module 8: Sourcing Suppliers

    • Sourcing Suppliers- Finding trust worthy and quality suppliers is crucial and it takes time. We talk about how you can source suppliers and I list some of my favourites too.

    • How To Choose Suppliers. What Makes A Good Supplier? Where To Find New Suppliers

    • In Bloom & Co's Supplier List

  • 9

    Business Module 9: Finance & Pricing

    • Finances & Pricing- A lot of florists are super creative but really struggle with this element. It's CRUCIAL... You need to make sure you are making money! We talk bank accounts, book keeping and the hardest part... PRICING!

    • Finances

    • Financial Annual Reporting Spreadsheet- A brilliant spreadsheet, showing you percentage change for your year on year.

    • Revenue - Monthly Book Keeping Spreadsheet. Keep up to date with your revenue, whilst easily seeing your monthly & annual revenue. Filling this in will make your end of year accounts easy!

    • Expenditure - Monthly Book Keeping Spreadsheet. Keep up to date with expenses, whilst being able to keep an eye on monthly spend vs revenue. This will also make your end of year accounts easier.

  • 10

    Business Module 9: Pricing

    • Super Simple Pricing Spreadsheet

    • Pricing Spreadsheet

    • Pr

  • 11

    Business Module 10: Summary

    • Summary- You should now feel excited and confident to get cracking with your business. Last few bits of advice from me!

  • 13

    Business Module: Implementing Clear Goals

    • Implementing Clear Goals & Strategies- We talk vision, mission, goals, objectives,

  • 14

    About This Masterclass

    • About The Course!

  • 15

    Floristry Module 1: Introduction

    • Introduction- Meet Alex!

    • Course Notes: Introduction

  • 16

    Floristry Module 2: Conditioning & Caring for your Flowers

    • Conditioning & Caring for Flowers- This is VITAL. Learn all about conditioning. storing, feeding caring for and searing your flowers.

    • Course Notes: Conditioning & Caring for Flowers

  • 17

    Floristry Module 3: Floristry Tool Kit Essentials & Vessels

    • Tools & Vessels- Floristry Tool Kit- we talk through all of the essential parts of a floristry kit. How to choose your vases & vessels for various arrangements.

    • Course Notes: Tools & Vessels

  • 18

    Floristry Module 4: Floristry Pin Holder Arrangement

    • Course Notes: Floristry Pin Holder

    • Floristry Pin Holder Arrangement- Learn how to create a floristry pin arrangement (a sustainable technique).

  • 19

    Floristry Module 5: Large Table Centre Piece (using chicken wire)

    • Large Table Centre Piece- Learn how to create a large table centre piece using chicken wire. From choosing the flowers/ colours and textures to creating a show stopping large creation.

    • Course Notes: Large Table Centre Piece (using chicken wire)

  • 20

    Floristry Module 6: Seasonal Wreath

    • Seasonal Wreath- A wreath is certainly not just for Christmas. Learn how to make a wreath using sustainable methods. Using flowers and foliage, I make this Spring/ Summer wreath. You can then easily adapt the method for Autumn a& Christmas.

    • Course Notes: Seasonal Wreath

  • 21

    Floristry Module 7: Floral Crown

    • Flower Crown- A must know for weddings. workshops or just because floral crowns are so fab! As well as learning how to create a floral crown, we go through which flowers work well and importantly which to avoid!

    • Course Notes: Flower Crown

  • 22

    Floristry Module 8: Hand Tied Bouquet

    • Hand Tied Bouquet- The hardest technique in floristry. We talk through choosing the flowers, styles and the important techniques of how to create a hand tied. Follow this technique and practise lots and you'll have the confidence to create show stoppers!

    • Course Notes: Hand Tied Bouquet

  • 23

    Floristry Module 9: Bud Vases for your tablescapes

    • Bud Vase Arrangements- How to style, put together and arrange bud vases using various vessels.

    • Course Notes: Bud Vase Arrangements

  • 24

    Floristry Module 10: Summary

    • Summary- By now you should feel confident in your creations!

    • Course Notes: Summary

"Amazing Course! So Inspiring"

⭐️⭐️⭐️⭐️⭐️

@louise.a.wild

Your Start A Floristry Business Course was so inspiring. The mixture of videos and instructions made it easy to digest, pause and replay when I needed. I'll be using this continuously to refresh my new found knowledge. I'm excited to get started on my new business!

"I'd really recommend this course"

⭐️⭐️⭐️⭐️⭐️

Laura (@Lilacandlauraflorals)

I'd really recommend this course to anyone else that is ready to take floristry seriously. It is really in depth, but put across in a way that feels manageable. (Not too overwhelming). I love that I can go at my own pace too

"I'd highly recommend this course"

Watch the video review above from student Louise

Louise contacted me last Summer, telling me she was relocating and moving abroad to America and was really keen to monetise a hobby, and would this course suit her? I explained how it would be ideal for her, despite her not knowing exactly WHAT business she wanted. She took the plunge and has said how inspiring and invaluable the course was for her. It gave her clear direction and enabled her to set up and start earning pretty much immediately.

FREE MODULE

In this free module, Alex talks through how you can set your floristry business apart from the crowd. And why you shouldn't worry about your competitors.
Start a floristry business online